Sandra Elsadek brings a wealth of experience and expertise in social media strategy, particularly within the collegiate sports industry. Sandra is a former gymnast at Ball State University and the University of Georgia, and she competed in 2023 world championships in Antwerp Belgium.

Sandra earned her Master’s Degree in Public Relations at UGA, equipping her with the skills necessary to craft compelling narratives and build strong, authentic connections between athletes and their audiences. Her deep understanding of the collegiate sports environment, the unique challenges facing athletes, academic background, and firsthand experience navigating the world of NIL deals (successfully negotiating and securing over $10,000 in NIL deals) allows Sandra to provide insightful guidance to other athletes on maximizing visibility and engagement and making the most of their personal brand in the digital space.

Sandra is on Instagram @sandra_elsadek.